Send a WhatsApp Media Message Template

In this code snippet you learn how to send a WhatsApp Media Message Template using the Messages API.

To send the Media Message Template you need to use the Messages custom object. The custom object takes a partial section of the original WhatsApp API request and sends it directly through to WhatsApp.

IMPORTANT: If a customer messages you, you have 24 hours to respond to the customer with a free form message. After this period you must use a template message (MTM). If a customer has not messaged you first, then the first time you send a message to a user, WhatsApp requires that the message contains a template. This is explained in more detail in the Understanding WhatsApp topic.

Message format and length restrictions

WhatsApp Media Message Templates consist of a Header, Body and Footer structure. The Header contains the media, which can be text, location, video, image or file. The Body contains the text message. This is currently limited to 1024 characters when displayed to the end user, so as to avoid the need for scrolling. The Footer is optional and contains static text only.

NOTE: The Header and Footer lengths are currently limited to 60 characters each and the Message body length is limited to 1024 characters.

Example

Find the description for all variables used in each code snippet below:

KeyDescription
VONAGE_APPLICATION_ID

The Vonage Application ID.

VONAGE_APPLICATION_PRIVATE_KEY_PATH

Private key path.

BASE_URL

For production use the base URL is https://api.nexmo.com/. For sandbox testing the base URL is https://messages-sandbox.nexmo.com/.

MESSAGES_API_URL

There are two versions of the API, each with their own endpoints. For production the previous Messages API endpoint was https://api.nexmo.com/v0.1/messages, the new one is https://api.nexmo.com/v1/messages. For sandbox testing the Messages API endpoint is https://messages-sandbox.nexmo.com/v0.1/messages or https://messages-sandbox.nexmo.com/v1/messages, depending on which version you have set in the sandbox dashboard.

WHATSAPP_NUMBER

The WhatsApp number that has been allocated to you by Vonage. For sandbox testing the number is 14157386102.

VONAGE_WHATSAPP_NUMBER

Refer to WHATSAPP_NUMBER above.

VONAGE_NUMBER

Refer to WHATSAPP_NUMBER above.

TO_NUMBER

Replace with the number you are sending to. E.g. 447700900001

WHATSAPP_TEMPLATE_NAME

The name of the template created in your WhatsApp Business Account.

IMAGE_URL

The link to the image file to send.

WHATSAPP_TEMPLATE_REPLACEMENT_TEXT

Text to populate place-holders in a WhatsApp template message.

NOTE: Don't use a leading + or 00 when entering a phone number, start with the country code, for example, 447700900000.

Prerequisites

If you do not have an application you can create one. Make sure you also configure your webhooks.

Write the code

Add the following to send-media-mtm.sh:

curl -X POST $MESSAGES_API_URL \
     -H 'Authorization: Bearer' $JWT \
     -H 'Content-Type: application/json' \
     -d '{
  "message_type": "custom",
  "to": "'$TO_NUMBER'",
  "from": "'$WHATSAPP_NUMBER'",
  "channel": "whatsapp",
  "custom": {
    "type": "template",
    "template": {
      "name": "'$WHATSAPP_TEMPLATE_NAME'",
      "language": {
        "policy": "deterministic",
        "code": "en"
      },
      "components": [
        {
          "type": "header",
          "parameters": [
            {
              "type": "image",
              "image": {
                "link": "'$IMAGE_URL'",
              }
            },
          ]
        },
        {
          "type": "body",
          "parameters": [
            {
              "type": "text",
              "text": "'$WHATSAPP_TEMPLATE_REPLACEMENT_TEXT'"
            }
          ]
        }
      ]
    }
  }
}'

View full source

Run your code

Save this file to your machine and run it:

bash send-media-mtm.sh

Try it out

When you run the code a WhatsApp Media Message Template is sent to the destination number.

Further information